Why Sharing Your Personal Brand Creates More Opportunities For You

Using Your Personal Brand as Relationship Capital

We all know how important it is as professionals to stand out from our competition, and how difficult it can be to do so in this fast-paced, information overloaded world. Distractions from smartphones and social media sites compete for our prospect’s attention and make it hard for our marketing messages to get through and stick.

Smart Networking Blog: Sharing Your Personal Brand Means More for You

That’s why investing time and energy in developing your personal brand is so crucial. When your contacts know exactly what you do, it becomes easier for them to make referrals. And when you target market knows exactly what you do, you’re more likely to be on the short list when they’re ready to buy a service like yours.

Career Success Tip: How to Answer the “Weakness” Question During a Job Interview

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“Tell Me About Some of Your Areas of Weakness” ….

Oh….that dreaded question; the one we know they ALWAYS ask.  Why do we find this question so tough to answer?  Many people really trip on on answering this question.

A couple of ideas:

  • Focus on a weakness that might actually be viewed as a strength, e.g., I tend to work long hours, I tend to be a perfectionist, I tend to push my team really hard to accomplish their goals, etc.

Career Success Memo: Do You Have a MEMORABLE Brand? – 8 Things a Powerful Personal Brand Can Do for You

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We’re in a whole new world of employment — one that has continued (and will continue) to evolve and one that is MUCH different from the employment world of our parents and grand-parents.  The days of joining a company that you stay at and retire from are LONG GONE and will likely never return again.  Job changes occur more and more frequently and career changes are more common than ever before.

7 Steps to Attracting Money Making Affiliates

By Kathleen Gage


[Note: Keynote speaker, business advisor and Internet marketing expert Kathleen Gage is today’s Guest Blogger on Smart Networking. She’ll be here all day, Wednesday, February 17th to respond to your comments and questions on her post. Join in the fun!]

If you’ve been around the Internet for any length of time,
you have likely heard you can make money through Joint Venture partnerships and
affiliate programs. You may already be doing so, but not at the level you know
is possible.

Career Success Memo: 5 Tips – The Art and Skill of Saying “No” Effectively

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We all get bombarded with requests and demands for our attention and our time.  Learning to say NO in a way that is respectful but firm is a KEY SKILL that you can develop to handle those requests that you simply do not have time for or the knowledge to do effectively.

I recently re-read the book, “The Power of a Positive No,” written by William Ury.  His book offers great advice and tips for how to say “No” with grace and effect.

In his book, William offers the following specific phrases you can use to say NO to the demands of others in a manner that is respectful and that flows naturally and sincerely:

Career Success Memo: Want to Accelerate Your Career Success? Then Sharpen Your Listening Skills

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Hey, listen up …. Want to really accelerate AND sustain your career success? 

Then, you’ve GOT to be a highly effective listener.  As a leader, LISTENING skills are MORE IMPORTANT than your speaking skills …. No question.

Here are 10 ways which can help you become a better listener

  1. Listen for ideas and central themes.  Search for the speaker’s central theme or main points instead of getting lost in, or reacting to, the supportive details.
  2. Judge content, not delivery.  Focus, to your best ability, on what the speaker is saying and try not to be unduly influenced by their way of saying or delivering the message.

Career Success Tip: LinkedIn – How to Effectively Use LinkedIn’s Group Feature to Grow Your Network

The “Groups” feature of LinkedIn has continued to grow in popularity and utility.  Groups are a powerful tool for expanding the depth and breadth of your LinkedIn network.  Many Groups treat members similar to FIRST DEGREE connections — allowing you to make direct contact with a Group member without a referral or “Inmail”.

 I am currently an active member in over 30 Groups (LinkedIn allows you to join up to a maximum of 50 Groups).  I highly recommend finding AT LEAST 10 Groups to join — AND becoming ACTIVE in.  Activity is key; simply joining gives you some benefits but being active in Group news and discussions is where the real value and leverage is.

Some of the things you can do as a Group member, all of which help you to GIVE VALUE TO YOUR NETWORK and expand your network reach and network quality include:

Career Success Tip: How Well Are You “Branded” Amongst Your Contact Network? Try This to Find Out

How well are you “branded” amongst your network of connections – friends, family members, individuals with whom you share outside interests, vendors, clients, colleagues, former colleagues?
  • What comes to mind when people think of YOU?
  • Do your contacts fully understand what you do for a living and exactly HOW you add value to other people’s lives?
  • Who’s “radar screen” are YOU on when someone asks a contact if they know someone who specializes in your areas of expertise?

Are YOU Getting Noticed?
Do YOU Stand Out from the Crowd?

Try the following idea every once in a while to “research” and confirm your brand awareness:

Career Success Memo: 10 Tips for Adding Value by Showing Initiative — Make It Happen!

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In these tough times, it is absolutely critical that you continue to demonstrate your value to your employer, to your clients and to your colleagues on a daily basis.  Adding Value is THE buzz-word for “safe-guarding” your career and propelling yourself to the top of your profession. 

Today’s Daily Dose of Value — Show Initiative!


Showing initiative is a MUST DO in demonstrating your value at work. Initiative correlates strongly with personal achievement and professional development; it is the act of taking personal responsibility for your growth, and it is a clear sign of your capacity to develop as a leader.  So….what are you waiting for? Take action today; don’t wait to be asked — be proactive.  Consider the following ideas for lighting the fire of initiative in your daily work life:

It’s Not Who You Know, It’s Who Knows You (Guest Post by Chris Perry of Career Rocketeer)

There is no doubt about the importance and effectiveness of networking in your career search. Networking, both online and in person, provides you the opportunity to present yourself and your career objective in a much more personal way.

Networking is essentially active personal branding, which can be defined as the process of:

  • Identifying the unique and differentiating value that you can bring to an organization, team and/or project.
  • Communicating it in a professionally memorable and consistent manner in all of your actions and outputs, both online and offline, to all current and prospective stakeholders in your career.

Many experts have said that when it comes to job search networking, “It’s not what you
know, it’s who you know.” However, I couldn’t disagree more.